Meta Launches AI‑Powered Game Creation Tools for Horizon, Aims to Expand Reach

Meta has unveiled two new tools designed to let users build games directly on their phones and browsers. Horizon Create, a mobile app, and Horizon Studio, a web‑based platform, both use AI prompts to help creators design gameplay elements. The tools are entering early access, with a waitlist available for interested developers. Meta plans to counter Horizon’s past struggles by promoting games built with these tools on Facebook and Instagram, where they will also be playable. The move seeks to give Horizon a broader audience and integrate its gaming experience into Meta’s larger social ecosystem.