TECHNOLOGY · VERIFIED DEVELOPMENT
Cloudflare Introduces Bot Preference Sync for Easier AI Traffic Management
WHY IT MATTERS
Bot Preference Sync addresses the complexity of managing AI traffic, allowing site owners to tailor their robots.txt to reflect their AI bot categories and ensuring transparency in AI usage.
What happened
Cloudflare has announced Bot Preference Sync, a new feature that keeps robots. txt reflecting AI bot preferences set for Search, Agent, and Training.
This feature simplifies AI traffic management by automatically updating robots. txt based on configuration, ensuring that stated preferences and enforced rules align.
Bot Preference Sync is available to all customers, from the Free tier to Enterprise, and is enabled by default for new customers.
PRIMARY SOURCES
Say it once: introducing Bot Preference Sync
Cloudflare (company statement) · Jin-Hee Lee · Corporate primary source; facts only, no copied text or images; link and attribution required