TRAVEL · AI-ASSISTED SUMMARY
Paris Society Pioneers F&B Strategy to Attract Locals
WHY IT MATTERS
This innovative approach could lead to increased revenue and a stronger hotel identity, making it a worthwhile strategy for hotel owners to consider in their own properties.
What happened
Paris Society, a part of Ennismore and the Accor Group, is redefining the role of restaurants and bars in hotels. By focusing on locals, they aim to build identity and generate revenue beyond guest rooms.
This strategy involves turning F&B venues into standalone destinations, offering a unique experience that appeals to the local community.
Paris Society's approach is a model for hotel owners seeking growth and diversification.
LINKED SOURCES
The F&B Strategy That Starts With Winning Over Locals, Not Just Guests
Skift · Accor Group + Skift · Discovery only; publisher copyright and subscription terms apply
THELAST.NEWS is published by Dmitry Yakushev, Cyprus. Briefs are prepared with the help of AI from linked sources and are not individually reviewed by a human editor unless marked otherwise.