New York Times Pursues $330 Million Acquisition of Letterboxd

The New York Times Company is in exclusive negotiations to buy Letterboxd, the film‑centric social network, for roughly $330 million, according to a report by The Verge. The deal would let Letterboxd’s co‑founders keep day‑to‑day control while reporting to a Times executive, preserving the platform’s independent feel for the foreseeable future. In exchange, Letterboxd would integrate the Times’ advertising technology, potentially expanding the company’s reach to a broader audience. The Times, Sony Pictures Entertainment, and A24 were all rumored to be interested, but the Times’ talks appear to be the most advanced. If the acquisition closes, Letterboxd will retain its brand identity while gaining access to the Times’ robust ad infrastructure.