Volkswagen Design Chief Calls for Friendlier Car Aesthetics

Volkswagen’s design chief, Andreas Mindt, has publicly stated that the company’s vehicles should not adopt aggressive styling cues. In a recent interview, Mindt remarked that he does not want cars to “look like they were designed to kill zombies.” The comment reflects a broader conversation within the automaker about how exterior design can influence consumer perception and brand identity. While the statement does not detail specific design changes, it signals a potential shift in the styling guidelines for future Volkswagen models, encouraging a more approachable and less intimidating look.